Every brand these days claims to use the highest quality materials and tailoring. As the mainstream has caught up with premium denim, originality has been lost. For the past couple years, brands have been able to get away with throwing together a typical 5 pocket design, some raw selvedge denim, some crazy logos, and slap a $200 price tag on it. These days you’ll just be lost in the big sea of denim labels. So when a fresh company comes around with some actual ingenuity, many people will go to great lengths to cop some product.
Today’s fresh company is Trousers London. They are a new premium denim label based in London (obviously), focusing on quality products with great design. The jeans speak for themselves, so I’ll just let you take a peek and see for yourself.
The jeans are named in numbers, so the first collection is numbers one to four. Each pair has a unique ID number and the first collection is limited to 600 pairs. Hit the jump to see one through four.
Update: We’ve been featured on Trousers London’s Official Blog! Thanks guys. Keep up the good work.
Tags: denim, jeans, selvedge, Trousers London
October 8, 2008 at 12:45 am
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